March 2009
9 posts
Business + Technology in the Exponential Economy →
Discovered a novel local topical blog slash newsletter today called Xconomy that seeks to provide business and technology leaders with timely, insightful, close-to-the-scene information. Two stories on the site particularly caught my attention. One was about the maiden flight of the first car-plane, which will be capable of flying at speeds up to 115 mph and distances up to 450 miles. As a car, it...
Pepsi leveraging social media during SXSW - check... →
Lots of activity here in Austin for the kick off of SXSWi. Brands are putting social media to work, with the best use I’ve seen thus far being at the purevolume house (http://www.purevolume.com/thehouse). They have large screens set up live tracking their twitter traffic, similar to what skittles did on their homepage. I found it very effective because its sharing an immediate physical...
“Features that simplify navigation or remove unnecessary steps can still be the...”
– I heard Chris Anderson speak at a forum a few years ago shortly after he coined the term “long tail” and was in the process of publishing his book on the topic subtitled Why the Future of Business is Selling Less of More. The less is more concept traces back long before the oughts, but...
