Readers of this blog know I preach simplicity. Some of the great companies I work with (popscreen, infochimps, prefinery and nutshellmail to name a few) have developed sophisticated solutions with intuitive and attractive UIs. Their special sauce is not necessarily the underlying technology (though some have filed provisionals and/or patent applications) but rather their “human” approach to resolving real pain points.
With the amazing speed at which the world is a changin’, there is a great need to streamline information.
Very soon I’m going to put my money where my mouth is. Stay tuned and follow us on twitter @2taps, a little web app I’m developing for fun with Jordan Rex.
